PPL – TikTok/Reels
PPL CZ has decided to reach out to its audience through Reels and TikTok with a series of short videos that reflect the latest social media trends. Our goal was to create content that is not only visually engaging, but also informative and entertaining. We created videos that showcase the day-to-day activities associated with shipping and packing packages. We also focused on a concept where people on the street estimated how many packages PPL had delivered in the past year or how many drop-off points the company operates across the country. We added a series of videos specifically for Valentine's Day. These projects not only raise awareness of the PPL CZ brand, but also demonstrate its ability to connect with people through creative and relevant content.