• Socials content

TappyTaps – Barkio TikTok/Reels

Signs of Dog's Anxiety

General Use of the App

Cat camera positions

Monitoring the dog

Dealing with dog's anxiety

How to help dog with anxiety

Monitoring dog's day

The process

For TappyTaps, we created a series of short videos for platforms like Reels and TikTok to increase the visibility of the Barkio app. This app allows users to monitor their pets when they are not at home. Our videos combined educational content with humorous elements to reach a wide audience while communicating the app's key features and benefits. To ensure diversity and authenticity of the content, we deployed different dogs, making each video bring something new and interesting to the table. The process included creative idea development to ensure each video was original and fit with the social media strategy.